Snacks. Mid-day meals. After-school fuel. Grab-and-go grub.
Whatever you call `em, we all love `em. And whether you feel like royalty for sharing with your adoring public or feel your inner hanger monster coming out after class, snacking is something we can all agree deserves some love.
We were tasked with creating a series of programmatic content for ConAgra brands snacking division, uniting many different brands of snacks together under one platform to create buzz and drive to ecommerce platforms such as Amazon.
The results surpassed nearly every ConAgra benchmark—and were even more fun to make.
CATEGORIES: Digital-Social
CD/PRODUCER/DIRECTOR: Tom Gorton
ACD/CW: Will Wilson
ACD/AD: Justin Soest
AE/PRODUCER: Aimee Zozakiewicz
AE: Kurt Schultz
ECD: Steve Simoncic
STRATEGIST: Pat Goggin